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PPW Branding Incubator

  • 02 Jun 2019
  • 10:00 AM - 5:00 PM
  • Memory Montage Photography, 8 N. 8th Ave. Yakima WA, 98902
  • 10

Registration


Registration is closed

The goal of this incubator is to have a guided discussion about the identity and branding of the PPW.

As we all work together through this branding incubator we should be able to answer these questions.

  • Who is our target market?
  • Why do we exist?
  • What are we in the business of...?
  • What is our competitive advantage?
  • What do we want to be known for?

These questions once answered will lead us to:

  • Our ideal client Avatar.
  • New slogans and clear marketing messages.
  • Marketing strategies.
  • A website and social media platforms that are appropriate for our target market.

Action plans that will likely be developed and need volunteers for will be.

  • Timeline for rollout of new brand.
  • Three new website developer quotes
  • Logo design quotes
  • Marketing distribution schedule
  • Budget for rebranding. 
  • Metrics in how we will measure success of new brand.
  • Re-branding party and celebration ideas and date.
  • Any new positions that need to be created and their responsibilities.

Seating is limited. Please RSVP to know who is coming. Pre-Homework is needing to be completed before the meeting. 

Food will be provided.

Coordinators:

Tavis Guild hello@tavisguild.com 509-969-6988 
Rich Breshears photos9991@gmail.com 509-586-6695 

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 The Professional Photographers of Washington, Inc.     •     27088 Ohio Ave NE    •    Kingston, WA 98346    •    (360) 818-4348    •   Contact Us 

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